Marketing & Sales
BEML Limited has nationwide marketing network for sales and service of construction equipment spread across 22 States, the National Capital Region and 2 Union Territories.
Apart from the domestic market penetration, BEMLís machines reach over 52 countries worldwide covering Asia, Africa, Europe, Latin America and the Middle East. With the plans to increase global presence, BEML has set up overseas office and entering strategic alliances. Shoring up its revenues in the International Business is an immediate priority to BEML. It has established its international offices in China and warehouse at Malaysia. BEML has already established marketing base in Brazil, which will be followed by an assembly plant.
BEML offers application engineering to its customers, which includes preparation of pre-feasibility reports, equipment selection studies, total fleet optimization solutions and customization of equipment. Recommendation-for-User-Profit (RUP) studies enable customers to improve machine productivity and reduce operating costs.